January 9, 2023

Welcome back to the world of work! How was your holiday break? At Optimal, our No.1 resolution is to help you attract and reach more qualified and diverse candidates and to guide you through this in 2023.

Before we do that, let’s look back at what an incredible year 2022 was.



Today we’re wondering how did you find us?

Was it CEO Dan Fellow’s talk about The Role of DEI and ESG in Recruiting in Palm Springs for Tech Serve Alliance? Or the GO boys in blue for Bullhorn Engage? Maybe you caught us tackling bias at In-House Recruitment or Dan highlighting automation for high-quality leads at Recruitment Agency Expo? If you joined us from RecFest, you’d have been lucky enough to be in the path of our investor Torin Ellis - he makes an impression!


We were also thrilled to continue to work with some incredible businesses and brands in 2023, with some exciting new customers joining us in January as more and more companies are investing in their teams, prioritising DE&I and automating this incredibly manual process of Job Ads.


Coca-Cola, Arts Council England,  Harnham Recruitment, Webhelp, The Co-operative Bank PLC,PageGroup, Siemens Healthineers and many more.

However you found us, we’re only getting started (well, technically, we’ve been around for a while now disrupting Talent Attraction and Recruitment). Here’s to a bigger and better 2023, with even more chances to meet IN PERSON.