Diversity, equity, inclusion and belonging is everyone's responsibility.

"Improving DE&I is at the top of the corporate agenda, and Get-Optimal is a fantastic example of innovative recruitment tech that is helping to make the world of work fairer and more inclusive. At Guidant Global, we're passionate about helping our clients lead the way by having an open and flexible approach to recruiting from a wide and inclusive talent pool."
Alexa Bradbury,
Global Marketing Director at Guidant Global
Not only do we have a moral responsibility to promote DE&I in the workplace, but there is ample evidence that diverse and inclusive companies are more likely to make better, bolder decisions and increase retention by 10 per cent, thereby reducing churn.

Torin Ellis (pictured left), a Get-Optimal board advisor and DE&I advocate, sums it up way better than we can. "There are no shortcuts. [...] Companies need to explore DE&I at every point in their organisation. Too many attempt to throw unconscious bias training in and clap their hands together as if they have done something. Companies need to build for the whole, not the few. DE&I has no finish line."

At Get-Optimal, we understand that attracting new, diverse talent begins with a well-written, highly-optimised Job Ad, with bias reduced across all protected characteristic groups, which invites every qualified candidate regardless of race, gender, ethnicity, sexual orientation or age group to apply. Unconscious biases are no one's fault.

Working and collaborating with Get-Optimal is about taking control,
not giving up control. Make the transformational change today.

Global diversity, equity & inclusion (DE&I)
awareness is at an all-time high.

Largely due to the social justice movements of 2020. Companies are realising that checkbox diversity initiatives do not bring about real DE&I changes and that true, meaningful DE&I success starts with their Job Ads.

Which is where Optimal comes in. We are on a mission to help businesses recognise that a problem exists and provide the technology that can help – the Get-Optimal SaaS solution – which enables better and more diverse hiring.

Our customers are our biggest advocates.

We are proud to have received positive comments like this:

“Having worked with the Optimal team for almost six months now, we’re delighted with our investment which has enabled the automation of our Job Ads. Most importantly, Optimal has allowed us to ensure they’re now fully optimised for DE&I as well as SEO. This has freed up valuable time for my team to focus on additional priorities. Daniel and Stella are always on hand if we have any questions or need anything at all. We’ve been so impressed that we’re now rolling out Optimal across our global business.”
Wendy Williams,
Head of Talent Attraction - General Dynamics
"Get-Optimal is our Job Ad virtual content and copywriting team. They have onboarded, trained and are currently optimising job adverts for 80 of my recruiters up and down the UK. They have already saved us 100’s of hours optimising our roles and are also driving significant new revenues for our business.”
Janine Owen,
Director of Marketing & Communications. The Talent Crowd

“JobAdder is delighted to be working with Get-Optimal. This past year has seen the DE&I agenda rapidly pick up the pace. As a female leader, I feel both compelled and proud to champion diversity and inclusion in the workplace and play my part in shaping new examples of what's possible."
Taz Bareham,
Chief Marketing Officer at JobAdder
"Get-Optimal have put us in a position to deliver more value to our client base that is increasingly focused on DE&I recruitment best practices. The user experience is straightforward, which is highly beneficial in driving internal adoption and repeat engagement. We’ve been impressed with the turnaround time of ads and the focus on measurable value - whether that’s increased applications or efficiency savings through time. As a business, they’ve been highly transparent in terms of the commercials through to the product roadmap, proving themselves to be a valuable partner.”
David Struth,
Head of Marketing at Stott and May
Hear what some of our other customers have to say about our work

BOOK A 30-MINUTE DEMO AND MEETING WITH THE LOVELY LEON TODAY.

Automate and optimise your ads for inclusion and SEO.
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Global partners
& teams

As we continue on this exciting journey to help individuals and businesses WORK.DIFFERENTLY – our partnerships are integral to this adoption.

If you share our passion and commitment to help provide HR, marketers and business owners with innovative and vertically integrated technology solutions that solve real business problems, then please get in touch today with our partnerships team.We look forward to hearing from you.
“Our goal has been to provide a focused and automated approach to attracting diverse candidates while providing transparency around performance and the cost to acquire diverse talent. Partnering with Get-Optimal helps us provide even greater value to the recruitment community. Together, we will transform how talent acquisition professionals attract diverse candidates and reach DE&I goals through AI and ML.”

Terry Baker, CEO at PandoLogic

How it works

There are three options to purchase Job Ad credits to get your underperforming and gender-biased Job Ads highly optimised (for diversity, inclusion and SEO) by the experts at Optimal.

Buy your Job Ad credits, upload your Job descriptions to Optimal and, in under two hours, you’ll get back highly optimised Job Ads. Download, post them out to the Job Boards and sit back and wait for those quality and inclusive candidates to apply!
Think of all the time you’re going to save not writing speculative and gender bias Job Ads.

STARTER

5 credits

total
£200 / $282
For direct employer teams, recruitment consultancies, programmatic and SME business owners looking to recruit a higher quality of inclusive candidates.

You can have unlimited users and it’s simple to add team members to your Optimal account. It takes 15-minutes to onboard yourself and no technical skills are required.

24/7 customer support.
Invest Today

STANDARD

10 credits

total
£350 / $494
For direct employer teams, recruitment consultancies, programmatic and SME business owners looking to recruit a higher quality of inclusive candidates.

You can have unlimited users and it’s simple to add team members to your Optimal account. It takes 15-minutes to onboard yourself and no technical skills are required.

24/7 customer support.
Invest Today

PREMIUM

20 credits

total
£600 / $845
For direct employer teams, recruitment consultancies, programmatic and SME business owners looking to recruit a higher quality of inclusive candidates.

You can have unlimited users and it’s simple to add team members to your Optimal account. It takes 15-minutes to onboard yourself and no technical skills are required.

24/7 customer support.
Invest Today

Enterprise Clients

Join our UK & US Enterprise customers. Unlimited Job Ads, custom features and bespoke training.
Email welcome@get-optimal.com to find out more.