Like it or not, every Job Advert you, your colleagues, your intern or your boss produce is an advert for yourself, your business, and your brand. Leave this job to your colleagues, sitting in the garden shed, writing unstructured and damaging pieces of content, with no quality assurance process to sign it off, and the inevitable end is a fragmentation and dilution of your business, brand and tone of voice.
At Get-Optimal, 90% of the Job Adverts we analyse actively damage your marketing team’s tireless efforts to create, nurture, and provide a consistent and external-facing EVP (Employee Value Proposition). These job adverts are coded masculinely, containing 7.8 spelling, grammar, and punctuation errors. Nightmare, especially as Friday was International Women's Day.
The pandemic has indeed changed the relationship between people, their work, and their EVP. With the cultural shift from long hours, late nights, and work above all, we must focus our new employment strategies on employees' feelings, not just features.
“The reality is that three shifts in the work environment have eroded the impact of the traditional EVP: Employees are people, not just workers; work is a subset of life, not separate from it; and value comes through feelings, not just features,” - Carolina Valencia, VP, Gartner
Organisations today spend an average of £2,500 per employee on employee experience every year - so why are we not investing more in how we present ourselves and make others feel?
Your EVP is everywhere. It helps you attract a high level of qualified and diverse attention from a range of candidates from the moment they come into contact with you, your brand, and your business. As defined above, first impressions are crucial in a highly driven market with record vacancies, as your candidate has the pick of the bunch when it comes to applying. Sort your EVP, and your consistent brand message will attract the best candidate for the job, one that aligns with your company values, team, and workforce - allowing you to engage and retain top talent, which in turn will lead to a happier team and better-produced work.
When you work with Optimal, your EVP is the champion. No more Job Adverts that are masculine coded, containing 7.8 spelling, grammar and punctuation errors. We optimise the content of your Job Adverts so your candidates can gain a feel for the business through the words you place on the page. Make the right impression from day one, and you’ll boost attraction and retention. Improving hiring rates, productivity, company culture and quality of work produced.
With Optimal, you can be sure your Job Adverts will not erode the money brand and marketing teams have spent on the company website, logo, and tone of voice. Our AI will emphasise the diverse, inclusive, and open culture that’s essential for attracting new talent, highlighting the spectrum of benefits on offer and charming the next big thing for the business.
When you join forces with Get-Optimal, your Job Advert grows wings. Our heart is inclusive candidate attraction - automated, meaning your response rate for open positions will soar by a minimum of 24%. We’ve trained our AI for four years with millions of points of Job Ad data to surface the most critical parts of your Job Ad, saving you time you’d usually use copying from old or plagiarised ads. Our deep learning AI product also ensures that your job ad meets DE&I standards, so you’ll attract suitable candidates who aren’t dissuaded by how your job is advertised. Get-Optimal.com also helps you boost your company's ESG score. Get-Optimal.com falls into the Social component: Social metrics focus on how a company manages its relationships with stakeholders - how employees, customers, suppliers and communities are treated.
Your Job Ad will be returned in a downloadable, editable form. We're also integrated with Bullhorn and Salesforce, so you can drop it into whichever job board or multi-poster you prefer for ultimate reach. We also have some exciting new integrations, features and language capabilities coming down the pipe in 2024.
Ready to utilise AI, be the top choice commercially and win business over less enlightened competitors? Book your demo today and get started with Get-Optimal.
Like it or not, every Job Advert you, your colleagues, your intern or your boss produce is an advert for yourself, your business, and your brand. Leave this job to your colleagues, sitting in the garden shed, writing unstructured and damaging pieces of content, with no quality assurance process to sign it off, and the inevitable end is a fragmentation and dilution of your business, brand and tone of voice.
At Get-Optimal, 90% of the Job Adverts we analyse actively damage your marketing team’s tireless efforts to create, nurture, and provide a consistent and external-facing EVP (Employee Value Proposition). These job adverts are coded masculinely, containing 7.8 spelling, grammar, and punctuation errors. Nightmare, especially as Friday was International Women's Day.
The pandemic has indeed changed the relationship between people, their work, and their EVP. With the cultural shift from long hours, late nights, and work above all, we must focus our new employment strategies on employees' feelings, not just features.
“The reality is that three shifts in the work environment have eroded the impact of the traditional EVP: Employees are people, not just workers; work is a subset of life, not separate from it; and value comes through feelings, not just features,” - Carolina Valencia, VP, Gartner
Organisations today spend an average of £2,500 per employee on employee experience every year - so why are we not investing more in how we present ourselves and make others feel?
Your EVP is everywhere. It helps you attract a high level of qualified and diverse attention from a range of candidates from the moment they come into contact with you, your brand, and your business. As defined above, first impressions are crucial in a highly driven market with record vacancies, as your candidate has the pick of the bunch when it comes to applying. Sort your EVP, and your consistent brand message will attract the best candidate for the job, one that aligns with your company values, team, and workforce - allowing you to engage and retain top talent, which in turn will lead to a happier team and better-produced work.
When you work with Optimal, your EVP is the champion. No more Job Adverts that are masculine coded, containing 7.8 spelling, grammar and punctuation errors. We optimise the content of your Job Adverts so your candidates can gain a feel for the business through the words you place on the page. Make the right impression from day one, and you’ll boost attraction and retention. Improving hiring rates, productivity, company culture and quality of work produced.
With Optimal, you can be sure your Job Adverts will not erode the money brand and marketing teams have spent on the company website, logo, and tone of voice. Our AI will emphasise the diverse, inclusive, and open culture that’s essential for attracting new talent, highlighting the spectrum of benefits on offer and charming the next big thing for the business.
When you join forces with Get-Optimal, your Job Advert grows wings. Our heart is inclusive candidate attraction - automated, meaning your response rate for open positions will soar by a minimum of 24%. We’ve trained our AI for four years with millions of points of Job Ad data to surface the most critical parts of your Job Ad, saving you time you’d usually use copying from old or plagiarised ads. Our deep learning AI product also ensures that your job ad meets DE&I standards, so you’ll attract suitable candidates who aren’t dissuaded by how your job is advertised. Get-Optimal.com also helps you boost your company's ESG score. Get-Optimal.com falls into the Social component: Social metrics focus on how a company manages its relationships with stakeholders - how employees, customers, suppliers and communities are treated.
Your Job Ad will be returned in a downloadable, editable form. We're also integrated with Bullhorn and Salesforce, so you can drop it into whichever job board or multi-poster you prefer for ultimate reach. We also have some exciting new integrations, features and language capabilities coming down the pipe in 2024.
Ready to utilise AI, be the top choice commercially and win business over less enlightened competitors? Book your demo today and get started with Get-Optimal.
